I highly recommend that you use WordPress Content Management System (CMS) as the basis for your main business website. I use a set of proprietary plugins that improve the effectiveness of WordPress, to turn it into the perfect business platform. WordPress combined with these plugins make it most Search Engine Friendly website system available on the planet.
Simply put, using WordPress will drastically increase your chances of ranking for your keywords in the major search engines.
Besides this significant advantage, you can easily create a high end, solidly coded, database driven site in WordPress for a fraction of what you would have paid just a few years ago, for a better product!
At Kaizen Marketing, we create virtually all of our client’s websites using WordPress. Many do not look like a “Blog” at all but a regular site, though the blogging platform makes it easy to add an attractive and Google friendly blog to your site, at any point.
Preview our most recent Word Press sites below.
We are also developers for WordPress ready ecommerce solutions using state of the art system for either digital product delivery or physical products.
I recommend a simple ecommerce system for WordPress called WooCommerce. It’s free and the extensions you might need are about $50 each. It works with the PayPal standard for free or better yet, hook it up with PayPal Pro for $30/month and users will not need to leave your site to purchase (preferred) Our recent site for Primal Essence using WooCommere and a few of their extensions is one of my most beautiful and highly functional sites: primalessence.com.
WordPress Site Development
Complete building of website, based on latest version of WordPress and the best and most up to date plug ins. Kaizen also provides 1 hour of training in optimal posting techniques and basic SEO. If you have an existing site, we can convert it to WordPress OR will add an optimized blog to your current site, so that you can add articles to better engage your customers and increase search rankings.
Our sites are priced generally in the $1000 – 2000 range, depending on complexity and features required.
WordPress is THE new standard for solid code and search friendly sites, with a back end Content Management System (CMS) that allows you to update your content directly. This allows businesses to retain control of their website, instead of relying on web designers to make changes.
Start with a Theme!
I recommend you start with an existing WordPress theme or template, many free or inexpensive, then customize from there with your own branding elements. I recommend the fine professional and search friendly themes at Studio Press. Most of our sites are based on the robust and solid framework theme called Genesis by Studio Press and we are experienced Genesis developers. There are other great themes for about $50 on Themeforest.net. (look for high purchase numbers AND high ratings when searching – a great one am trying out is Avada, a very clean, mobile responsive theme, and also a new favorite the7 )
This Kaizen site uses the Optimize Press theme, excellent especially for information product sales. Combine Optimize Press with Digital Access Pass and have a complete, effective and robust digital delivery ecommerce system. (These require only small purchase fees and NO ongoing monthly fees as do most shopping cart systems)
If you need custom graphics or logo design, I recommend 99designs.com for inexpensive but expert graphic design.
Order your WordPress site here or call with any questions: 805-403-1128
- 5 Best SEO Plugins for WordPress (searchenginepeople.com)
- Top 10 Resources for Getting Started with WordPress Themes (webdesignfromscratch.com)
- Why WordPress? (bloggingwithbeth.com)