At a growth rate of 40% per month, Twitter has arrived as a major player on the social media scene. Companies like Dell and Woot.com are using it to help sell $millions leveraging thousands of customers tuned into their “tweets”.
More business oriented than Facebook, Twitter provides a way to build a following, nurture relationships with those followers, and potentially land new customers. One of the more prolific Twitter users, Guy Kawasaki of All-Top fame, has called Twitter.com “a weapon”, and for good reason. Used correctly, it can be the most powerful tool in your marketing arsenal.
To learn how to build a large targeted following fast, see: MoneyInSocialMedia.com, my new blog dedicated to anwwering that question: Is there money in social media? I hope to answer that most clearly in the affirmative.