Local Marketing Packages

KAIZEN Local Business Packages

(We suggest a 3 month minimum for optimal results – no contract required)

Basic

Comprehensive

For companies who are just starting out, or on a budget, this package will get you started on the right foot, with state of the art online strategies. Custom package to include items from selections below, depending on current needs. Complete evaluation and recommendations provided.

Start Up $500

Monthly $250

For more established companies, this package will turbo charge your existing online marketing to increase the online visibility of your company and bring in new customers.Custom package to include items from selections below, depending on current needs. Complete evaluation and recommendations provided.

Start Up $1000

Monthly $500

WordPress Site Development

WordPress based optimized website, custom created from existing graphics/logo
WordPress blog added to existing site, customized to look like current site
Optimize existing WordPress blog with custom plug-ins and configure, 1 hr of Training on WordPress publishing

Facebook For Business

Custom Facebook business page set up using new Timeline layout, large photo image, welcome page app, offering a coupon or discount or free report only when visitor “likes” the page. Includes assistance getting fans and basic training.
Custom Facebook application to increase viral effect in order to gain fans and new customers, auto adding emails to email list management program
Ongoing social media management to include up to 10 hours, with 1 phone call update per month (includes Facebook, Twitter and YouTube)
Custom Facebook ad set up and management, includes up to 10 adgroups, tracked and tested. Low price per click strategies used to keep ad cost down.

Google + Local Review Site

Google + Local claimed and correctly optimized with your keywords
Tools for getting customer reviews

Search Engine Optimization

SEO for existing sites – basic on-site optimization correcting all site issues
Video Production – “vSEO” targeted video, designed to increase exposure and drive targeted traffic to your site, complete with voice over and music. Uploaded onto your own YouTube channel with basic customization. Embedded into website.
Market and Keyword Research – Comprehensive keyword research to find well searched but lower competition keywords that can be more easily ranked on Google
Ongoing optimization for your chosen keyword phrases

Mobile Marketing

Mobile Ready version of your current site – either dedicated Mobile (usually recommended) or “responsive” site design
Custom Mobile App with Push Notifications! Show up in iTunes store and be able to push notices to your app users (Hint: is currently a 97% open rate on push notifications vs. 4% on email)
Text messaging service set up with own phone number and blog log-in, to manage outgoing messages.

Email Marketing

Auto-responder Email List Management
Set up Aweber or MailChimp for email list management
Effective strategies for ongoing email communications and newsletters