ONTRAPORT vs Infusionsoft

Recently, I attended a¬† 3 day conference here in Santa Barbara with fast growing and dynamic local company ONTRAPORT, previously known by their flagship product, Office Auto Pilot (OAP) For years I have heard about¬†Infusionsoft, the high end business automation tool from the older, bigger company that’s been recommended by Dan Kennedy and many others …

How To Add the Skype Button to Your Site

Almost everyone seems to Skype these days and for good reason – reliable connection and sound quality – for free! I can speak with friends across the globe and is better than phone quality, as long as I am on a fast connection. Instead of searching for a contact form or email or phone number, …

Inner Life Explorations Site Launched

Kaizen Marketing is pleased to announce the launch of our newest website: Inner Life Explorations. Site owner Tamra Rutherford was a joy to work with and together with a dynamic team, created both a beautiful and fully functional website. Visit this site >> Key elements for ANY effective site: Video on front page – video …

The Power of Kaizen

Kaizen: Change For the Better The inspiration for the name of this business, Kaizen is a concept introduced to the Japanese by American Edward Deming, perhaps responsible for their long run of automotive success. Why? Because they focused on small incremental changes over time. Literally, Kaizen is two characters: 1) Change and 2) For the …

Past Customer Reactivation Method Works

As a small business owner, you may spend a lot of time and resources attracting new customers and this is important to do. However, there may be a rich vein of gold neglected in your own backyard, while you are busy prospecting elsewhere. It’s a strategy called past customer reactivation. The larger companies are catching …

The Ultimate Ethical Bribe From Yanik Silver

Yanik has the ultimate job: he takes executives and ceos out on wild Dune Buggie adventures in Baja and such places and teaches them how to dramatically increase their sales and business and charges them $15K per such event. Here’s a way to get the info from one of these $15K events for less than …