I highly recommend that you use WordPress Content Management System (CMS) as the basis for your main business website. I use a set of proprietary plugins that improve the effectiveness of WordPress, to turn it into the perfect business platform. WordPress combined with these plugins make it most Search Engine Friendly website system available on the planet.
Simply put, using WordPress will drastically increase your chances of ranking for your keywords in the major search engines.
Besides this significant advantage, you can easily create a high end, solidly coded, database driven site in WordPress for a fraction of what you would have paid just 3 years ago. (Our sites start at just $500)
At Kaizen Marketing, we create virtually all of our client’s websites using WordPress. Many do not look like a “Blog” at all but a regular site, though the blogging platform makes it easy to add an attractive blog to your site.
Besides this Kaizen site, check our most recent Word Press sites here:
We are also developers for WordPress ready ecommerce solution Digital Access Pass to build digital product sales sites such as “fear of public speaking” and a robust digital video delivery system for White Lotus Yoga:
For physical product sales, I recommend a simple plug in for WordPress called WooCommerce. It’s free and the extensions you might need are about $50 each. It works with the PayPal standard for free or better yet, hook it up with PayPal Pro for $30/month and users will not need to leave your site to purchase (the preferred method)
WordPress Site Development Services
Complete building of website, based on latest version of WordPress and the best and most up to date plug ins. Kaizen also provides 1 hour of training in optimal posting techniques and basic SEO. If you have an existing site, we can convert it to WordPress OR will add an optimized blog to your current site, so that you can add articles to better engage your customers and increase search rankings.
WordPress is THE new standard for solid code and search friendly sites, with a back end Content Management System (CMS) that allows you to update your content directly. This allows businesses to retain control of their website, instead of relying on web designers to make changes.
You can start with an existing WordPress theme or design layout, many free or inexpensive, then customize from there. We recommend the fine professional and search friendly themes at Studio Press. Most of our sites are based on the robust and solid framework theme called Genesis by Studio Press and we are experienced Genesis developers. There are other great themes for less than $50 on Themeforest.net. (look for high purchase numbers AND high ratings when searching).
This Kaizen site uses the Optimize Press theme, excellent especially for information product sales. Combine Optimize Press with Digital Access Pass and have a complete, effective and robust digital delivery ecommerce system. (These require only small purchase fees and NO ongoing monthly fees as most shopping cart systems)
If you need custom graphics or logo design, I recommend 99designs.com for inexpensive but expert graphic design.
Order your WordPress site here or call with any questions: 805-403-1128
- 5 Best SEO Plugins for WordPress (searchenginepeople.com)
- Top 10 Resources for Getting Started with WordPress Themes (webdesignfromscratch.com)
- Why WordPress? (bloggingwithbeth.com)